Michael Arkes founded HHP (now HHPLIFT
) in 2007, to combine his passion for helping others with his expertise in the incentive industry. For 42 years, he worked for his family’s incentive business, serving as the company leader for 26 of those years.
His journey to create HHPLIFT
began with volunteering at a social enterprise in 2006 that specialized in making soaps.
When he suggested pairing up the social enterprise with his connections within the incentive world, the goal was to have these companies select socially responsible products for their assortments and it worked well.
Within a year sales had increased tremendously, and this sparked in Michael an idea that he could use all of his business knowledge to do good.
In 2007, buoyed by the success of his idea, he founded Helping Hand Rewards (predecessor to HHPLIFT) to connect social enterprises with work force development programs to incentive companies that sold to major corporations throughout the States.
The company became a BCorp in 2012 and in 2014, was recognized as a 501(c)3 non profit charity.Michael is a pioneer and innovator connecting the power of purpose with business. He has seen his vision grow from initially servicing the incentive market to now being in five different channels of distribution adding on customers in the promotional products industry, high end boutiques and retail shops, corporations, and direct to consumers.
Michael continues to work passionately and tirelessly at HHPLIFT to develop new business opportunities, fundraise, and offer guidance, mentorship, and expertise to all on the HHPLIFT team and to the social enterprise community at large.